Blog · July 14, 2026
StubHub vs Ticketmaster vs SeatGeek fees: what sellers actually keep (2026)
Every major ticket marketplace now shows buyers an “all-in” price — the FTC has required it since May 2025. What none of them show is a plain answer to the seller’s question: if my ticket sells for $200, how much lands in my account? We pulled the published policies, the independent fee measurements, and the regulatory filings, and put the answer in one table — plus a calculator so you can check your exact payout before you list.
Your payout, side by side
Type in a sale price. The calculator shows what each marketplace pays out after its seller fee. TixParley’s fee is a flat 7% and buyers pay no service fee — the price you agree on is the price they pay.
Competitor fees are typical published or observed rates as of July 2026 and can vary by event, seat, and account — check each marketplace at listing time. TixParley’s 7% is the whole fee: buyers pay exactly the price you agree on.
The 2026 fee table
Since the FTC’s junk-fee rule took effect, no major marketplace publishes a fixed fee schedule — fees are “dynamic” and only revealed inside the listing or checkout flow. The figures below combine each platform’s official help-page language with independent 2025–2026 measurements; treat the buyer-fee columns as typical ranges, not guarantees.
| Marketplace | Seller fee | Buyer fees | Seller gets on $200 |
|---|---|---|---|
| TixParley | 7% flat | $0 | $186 |
| TickPick | 15% | $0 | $170 |
| SeatGeek | 10% | ~20–35% | $180 |
| Vivid Seats | 10% | ~20–40% | $180 |
| Gametime | ~10% | ~10–15% | ~$180 |
| StubHub | 10–15% (dynamic) | ~25–30% | $170–180 |
| Ticketmaster resale | ~10–15% (unpublished) | ~15–25% | $170–180 |
The seller fee is only half the story. Buyer fees matter to you as a seller because buyers shop on the all-in price: if a marketplace stacks 28% on top of your listing, your ticket has to be priced ~28% lower to look competitive next to a no-buyer-fee listing. Count both sides and the “round-trip spread” — the gap between what the buyer pays and what you receive — runs roughly 25–35% at StubHub, SeatGeek, Vivid Seats, and Ticketmaster resale. A GAO study of the secondary market put average fees at about 31% of the ticket price. On TixParley the entire spread is 7%.
Platform notes, with sources
StubHub — no set percentage; its help pages say fees adjust with price, timing, and demand. Seller guides such as Ticket Flipping and TickPick’s analysis consistently report 10–15% for sellers and 25–30%+ for buyers. In April 2026 StubHub agreed to refund $10 million to settle FTC allegations that it hid fees after the junk-fee rule took effect. Full breakdown: how much StubHub takes from sellers.
Ticketmaster resale — no published seller rate; its help center says fees vary by agreement with venues, and the exact payout only appears in the listing flow. Third-party guides report roughly 10–15% for sellers with 15–25% buyer fees. TicketNews reporting on internal documents (March 2026) found that after all-in pricing launched, fees were shifted between line items rather than reduced. Full breakdown: Ticketmaster resale fees explained.
SeatGeek — a published 10% seller fee, but buyer fees are among the steepest measured: one 2026 comparison put SeatGeek’s average total fee load at ~37% of ticket price.
Vivid Seats — 10% deducted from the sale price; buyer fees typically 20–40% depending on the event.
Gametime— all-in display with comparatively modest buyer fees (~10–15%); seller fees aren’t published but are reported around 10% (15% for first-time sellers).
TickPick — the closest model to ours: buyers genuinely pay no service fees. Sellers, however, pay a 15% commission — more than double TixParley’s 7%.
“All-in pricing” changed the label, not the fee
The FTC rule effective May 12, 2025 outlawed hiding mandatory fees until checkout. It did not cap them. A year on, the pattern across the industry is clear: the display got honest, the economics didn’t. The spread between what buyers pay and what sellers keep is still, at most large marketplaces, several times what it costs to actually run the transaction. We dug into why in our junk-fee rule explainer.
How TixParley’s 7% works
TixParley charges one fee: 7% of the sale price, paid by the seller. Buyers pay exactly the agreed price — whether that’s your listing price or an offer you accepted, since every price on TixParley is negotiable. Your payout is shown before you publish a listing, funds are held in escrow until the buyer confirms the Ticketmaster or AXS transfer arrived, and payouts go straight to your bank through Stripe. List a ticket and the form does the math for you.
FAQ
How much does StubHub take from sellers?
StubHub doesn't publish a fixed rate — its help pages say fees adjust with ticket price, time to event, and demand. Independent seller guides consistently report 10–15% of the sale price, with 15% common for concerts. On top of that, buyers typically pay another 25–30% in service fees at checkout, which pushes your competitive listing price down.
Which ticket resale site has the lowest fees?
Counting both sides of the transaction, TixParley's total spread is 7% — a 7% seller fee and zero buyer fees. TickPick also charges buyers nothing but takes 15% from sellers. StubHub, SeatGeek, Vivid Seats, and Ticketmaster resale each combine a ~10–15% seller fee with buyer fees that have been measured at roughly 20–35%+ of the ticket price.
Didn't the FTC ban hidden ticket fees?
The FTC's junk-fee rule (effective May 12, 2025) requires the all-in price to be shown up front — but it regulates disclosure, not the size of the fees. Reporting since then shows the big marketplaces shifted or renamed fees rather than cutting them, and StubHub agreed in April 2026 to refund $10 million after the FTC alleged it hid fees days after the rule took effect.
How do I calculate my ticket payout before listing?
Multiply your sale price by the platform's seller-fee rate and subtract. On TixParley the math is simple and fixed: payout = price × 0.93. A $200 sale nets you $186, and the buyer pays exactly $200 — no service fee is added at checkout.
Related reading
- How Much Does StubHub Take From Sellers? The 2026 Math
- Ticketmaster Resale Fees Explained: What Sellers and Buyers Actually Pay (2026)
- StubHub Alternatives in 2026: 6 Ticket Sites Ranked by What Sellers Keep
- The FTC Banned Hidden Ticket Fees — So Why Are Tickets Still So Expensive?
Fee figures verified July 2026 from each marketplace’s published policies and the independent sources linked above; dynamic fees vary by event and can change without notice. TixParley is not affiliated with StubHub, Ticketmaster, Live Nation, AXS, SeatGeek, Vivid Seats, Gametime, or TickPick; their names are used only for comparison.